TU-TESL

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On November 9, the New York Times, the Washington Post, CNN and other well-known media reported that President trump had temporarily withdrawn his statement on September 11 that he would introduce a ban on flavoring electronic cigarettes. This also means that domestic e-cigarette manufacturers and other upstream supply chains have a chance to breathe. China's e-cigarette production and manufacturing occupy more than 90% of the global market, while the United States, as the world's largest consumer market of e-cigarettes, occupies nearly half of the global share. Before that, US President Trump's statement on banning the sale of flavored e-cigarettes caused an uproar in the global e-cigarette market. A series of chain reactions followed. Several state governors in the United States have issued Administrative bans on e-cigarettes, three e-cigarette retail channel giants have announced to stop selling e-cigarettes, and the investors of Juul, the U.S. e-cigarette brand giant, have reduced their investment to US $4.5 billion For domestic e-cigarettes, the market shock is not only in the United States. On November 1, China's General Administration of market supervision and the State Tobacco Monopoly Administration issued the circular on further protecting minors from electronic cigarettes, urging the Internet to ban the sale of electronic cigarettes and withdraw the advertisements of electronic cigarettes published through the Internet. After the announcement, a number of domestic e-cigarette brands stood in line to express their support and implementation of the decision to ban the sale of e-cigarettes online, refusing to serve minors. At the same time, some e-commerce platforms began to order e-cigarettes and related products off the shelves. Under the double "attack", the domestic electronic cigarette industry is facing a "worse situation". Before that, a senior executive of a domestic e-cigarette supply chain told the senior engineer lithium battery that the U. In addition, the introduction of a series of domestic laws and regulations will have a significant impact on the entire e-cigarette industry, especially the e-cigarette giant enterprises and their related supply chain, and the industry is expected to usher in a clean-up. At this time, the U.S. announced the postponement of the ban on electronic cigarettes, which undoubtedly raised the hope of "rebirth" for the electronic cigarette industry. An e-cigarette lithium battery supplier immediately said that according to the direction of e-cigarette's next development path, the e-cigarette industry will be the company's next big game. It can be seen that practitioners are still optimistic about the follow-up development of the electronic cigarette industry. It is worth noting that with the improvement of domestic regulations on the supervision of electronic cigarette industry, inferior manufacturers and products will be further eliminated, and electronic cigarette enterprises will also develop in the scope of legal compliance, along the benign trend. Industry reshuffle is still inevitable. However, in the short term, thanks to the re opening of the U.S. e-cigarette market, the reshuffle of the domestic e-cigarette and lithium battery industry chain will be eased to a certain extent.