Low profit margin FCA decides to abandon minicar Market

Posted 2025-07-15 00:00:00 +0000 UTC

According to foreign media reports, Fiat Chrysler Group (FCA) chief executive Mike McKay announced that FCA plans to withdraw from the market, mainly due to stricter European emission standards and rising research and development costs. The profit margin of minicar is very low, and FCA will transfer to the market in the future, but the specific schedule has not been announced, Mr. mcminkay said. As a matter of fact, FCA group has always occupied a leading position in the mini car market in Europe, especially Fiat 500 and Fiat panda. The history of the Fiat 500 can be traced back to 1936, which can be called one of the most successful minicars in history. In 2018, Mackay also said that a new generation of Fiat 500e electric vehicles will be launched by 2021. Fiat panda is a multi-purpose mini car, which has been on the European market since September 2003. Mr. mcminkay said Fiat's operating profit in Europe is facing a big crisis. Among them, the low profit, high risk and too old model line-up of the mini car market are the main causes of the crisis. In 2018, the once best-selling European model Fiat Ponto announced that it would stop production. This is a compact hatchback small car, so Fiat withdrew from the small car market and lost this part of its benefits. "Fiat Ponto" mcminkay believes that small cars have the largest market in Europe, and its profit margin is far higher than that of the mini car market. In the future, Fiat will shift its customers from mini cars to mini cars, and retain existing customers of Ponto. The FCA group has yet to give a clear response to the specific model plan and schedule.

Copyright © 2020. TUTESL All rights reserved.