Li Xiang: it's not that we don't develop pure electric, but that we have to wait for the right time

Posted 2021-01-16 00:00:00 +0000 UTC

Recently, the founder, chairman and CEO of idealized Automobile Co., Ltd. was invited to be a guest of the new energy channel of autohome, and shared their experience of entrepreneurship with netizens in the way of online live broadcast. In the interactive link of netizens' questions, they answered questions such as idealized one product upgrading, future product planning and corporate strategic objectives. Those who didn't have time to watch the live broadcast, click here to make up the lessons. 1. Ideal one product upgrade and future product planning: ideal one will adhere to the use of hybrid power, there will be no model, and the group capacity and tank capacity of ideal one will not be further upgraded and expanded, and adjustable atmosphere lamp decoration will not be added in the car. Li Xiang said that the reason why pure electric is not developed at this stage is that the battery cost is too high. The ideal is not not to develop pure electric, but to wait for the opportunity. At least by 2030, due to the requirements of environmental protection and emission, almost all fuel vehicles will be developed into models. As for the next model of the ideal car that many people care about, although Li Xiang didn't disclose the level of the car at the sharing meeting, he made it clear that he would not launch the model and the new car would not be named as the ideal two. 2. About the future development of the enterprise: in the live broadcast, Li Xiang also shared that "ideal car has achieved positive cash flow last month and will continue to maintain positive cash flow in the future." Li Xiang also revealed that at present, half of the ideal money is spent on R & D, 30% is spent on factories, only 10% is spent on personnel and sales. Now, the total staff of ideal automobile is about 3000, while the R & D management staff is 1500. The annual sales target of ideal automobile by 2025 is to occupy 20% of the domestic new energy market share. According to the prediction of relevant domestic institutions, the domestic new energy market scale will be about 5-6 million in 2025, which means that the target sales of ideal automobile in 2025 will be 1 million. In order to achieve this goal, they will also expand their service centers this year, which is expected to expand to 60% of the country by the end of this year For consumers who are not in the first or second tier cities, the news is undoubtedly good news. For more detailed and exclusive information, you are welcome to continue to pay attention to auto home. The exclusive interview of Mr. Li Xiang, founder, chairman and CEO of ideal auto will also be launched in the near future. Please look forward to it.

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