TU-TESL

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On the first day after the double 11 of 2019, Xu Jiayin, chairman of the board of directors of Evergrande group, held a press conference to show off the ultimate rich version in the face of the people of the whole country, once again showing the world his great skill in entering the group. The grandiosity of the show can be seen from the longest signing platform on the rostrum. Professor Xu took off the manuscript and revealed Evergrande's road and ambition to build a car. Use 15 key words to summarize: buy, buy, combine, circle, big, good. The devil's expression is quite unspeakable. I'll translate it for you. What can be solved with money is nothing. What can't be bought with money depends on brothers' support! For the future layout planning of hengchi automobile, Xu Jiayin further announced that it is necessary to develop 15 new cars and build 10 global car manufacturing bases simultaneously. It is planned to invest 45 billion yuan in three years, 20 billion yuan this year, 15 billion yuan next year and 10 billion yuan next year. As for the new car, we need to wait. Hengchi, with good quality, design and price, will be launched in 2020 and mass production in 2021. The short-term sales target of Evergrande is to sell 1 million vehicles annually, and the medium and long-term sales target is to sell 5 million vehicles annually. At the "full screen hot search" summit, Xu Jiayin gathered more than 1100 CEOs and executives of 206 leading enterprises in the fields of engineering technology, modeling design, manufacturing equipment, parts, motors and other fields in the global automobile industry for his hengchi automobile. This includes 13 of the world's top 500 companies. We may regard this as Xu Jiayin's practice of "buying, buying, combining and circling" in his "15 word motto". I have to admit that in front of Professor Xu, who is smart, heroic and well-known, all the actors have to bow to the wind. As for the "big" opportunities and future that will be left for Evergrande's auto Bureau after the final meeting, and what kind of "three good" products can be put forward, it is estimated that they can only be used as question marks for everyone's head dancing, and the doubt that Beijing's gale could not be dispersed yesterday. At the beginning of 2018, when the new force of car building was growing up, the author praised Baoneng for throwing $5 billion a year and producing 1.3 million production capacity. Today, it seems that in front of Xu Jiayin's Evergrande, Baoneng's little action is nothing but trivial. In June this year, Evergrande signed two cooperation agreements with Shenyang municipal government and Guangzhou municipal government in just five days. The two cooperation involves two major new energy production bases in the north and the south, with a total investment of 280 billion yuan. The planned annual output of Guangzhou base alone is 1 million vehicles. At the same time, Evergrande and Zhengzhou municipal government have also reached project cooperation, with a NEVs production base in Songjiang, Shanghai. At that time, Xu Jiayin, a small car maker, waved his hand and Evergrande, a new person, lost the total amount of 170 billion yuan of accumulated financing in minutes. This kind of rolling and hanging beating is commonly known as smashing. Therefore, whether it's Xu Jiayin's sincerity or Evergrande's painting style, the voice of questioning in the automobile circle has long been in full swing. With regard to Evergrande, from the earliest real estate start to march into the ice spring, grain and oil, photovoltaic, insurance and football industries Although the story is all chicken feathers, but its style is consistent. Now, when entering the new energy vehicle market, Professor Xu's posture and the industry he should set up are certainly indispensable. However, according to shuidi auto app, unlike other industries, the high threshold of car building is not only related to technology, talent, production, but also to the travel safety of consumers. It needs entrepreneurs to be in awe all the time. Wei Jianjun, Yin Tongyue and other leaders of their own brands all hold such a mindset and hope to push Chinese cars to a higher position. But from Xu Jiayin's top matching show yesterday, we really can't see his rational thinking on car building. How can we talk about his recognition and expectation for Evergrande's car building? Xu Jiayin's brand looks very scary. In fact, the multinational suppliers he invited are also partners of many domestic automobile enterprises. No matter in terms of technology or cost, hengchi automobile has no advantages. We can make a rough calculation. Since 2009, China issued policies to purchase new energy vehicles privately, and officially implemented subsidies in 2010, until 2018, the sales volume of new energy vehicles in China exceeded 1 million for the first time, including 984000 vehicles. The author is not good at mathematics, but according to the visual inspection, Xu Jiayin's five million electric vehicles can't be sold until he retires. Shuidi auto app sincerely suggests to boss Xu that if Evergrande is really determined to enter the car manufacturing industry, it is advisable to use the money to buy the "worst in 2019". From the perspective of the current situation of the whole new energy industry, at present, all major multinational vehicle enterprises have entered the Bureau, and the talent technology has been integrated. The full speed attack started, and joined hands, the first pure electric EQ has also been listed. Looking around China's local auto brands, traditional forces are still wandering. After all, state-owned assets cannot be lost, and risks need to be weighed. As a result, today is no longer the air outlet for new cars to tell stories, but the time to really charge. For Evergrande, no matter how old foreign garbage like Saab is packaged, it is also an asset to be eliminated. The first new car to be launched in the next year has no news yet. Facing the battle of domestic and joint venture brands marching into electrification, what hard core strength will it rely on to stand on the cruel competition? Since Evergrande wants to buy in a high-profile way, let's buy Wei, the outstanding representative of the new forces. With Wei's current good team, there is still a chance to fight with Tesla, Volkswagen, Mercedes Benz and Toyota to build an aircraft carrier of China's electric vehicles.