TU-TESL

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Recently, Beijing Mercedes Sales Service Co., Ltd. (hereinafter referred to as "Mercedes Benz sales company") announced that Wu Chen, the current executive vice president of sales and marketing of the company, will take full charge of customer service business and work directly to Jan, President and CEO of Mercedes Benz sales company And Andreas kleinkauf, the former executive vice president of customer service at Mercedes Benz, will end his term in China and move back to headquarters to accept the new appointment. It is reported that the series of personnel appointments will take effect on March 1, 2020. Wu Chen joined Daimler group in 2002. He has successively held different management positions in sales, marketing, strategy, dealer network development, used cars, data management and other fields. Shortly after the establishment of Mercedes Benz sales company in 2013, Wu Chen took the post of regional general manager of the company, and later was appointed as executive vice president to be responsible for relevant operation work. Yang Ming, President and CEO of Mercedes Benz, said of his appointment of "overall responsibility for customer service business", saying: "we have been deeply engaged in customer service business in China, laying a solid foundation for the future. I am very pleased to appoint Wu Chen to take charge of this important business department. He will also be our first local management talent as the head of customer service department. " According to the data released by the passenger Federation, in November, the retail sales volume of narrow sense passenger vehicles nationwide was 1.937 million, down 4.1% year-on-year; however, the sales volume of the luxury car segment increased by 19% year-on-year. The "firmness" of the luxury car segment is undoubtedly good news for Mercedes Benz. According to the data officially released by Daimler, in November, Mercedes Benz sold 57901 cars in China, an increase of 11% year on year, which set the best sales record in November of each year; from January to November 2019, the cumulative sales volume of the brand in China was 640933, an increase of 6.3% year on year. According to the data released recently, the sales volume of Mercedes Benz in November was 67402, a year-on-year increase of 16.8%; from January to November, the cumulative sales volume of Audi was 618596, a year-on-year increase of 3.5%. From the cumulative sales volume, Mercedes Benz brand has surpassed Audi brand. The personnel change of Mercedes Benz sales company in the field of customer service is also seen as a major means to consolidate the sales advantage.