Posted 2024-09-22 00:00:00 +0000 UTC
Not only new cars, but also a big plan from Beijing Hyundai in 2019. On November 22, 2019 Guangzhou auto show kicked off, during which Beijing Hyundai announced a new strategy release at the brand launch, namely the launch of a new technology brand "smart +", which is based on the vision of future mobile travel of modern cars ("clean mobility", "connected mobility" and "freedom Mobility), which combines the needs of Chinese consumers and market changes. According to automobile, smart + strategy mainly includes three levels: smart + environmental protection, smart + Internet and smart + freedom. It aims to create cleaner, smarter and more convenient travel solutions with new energy technology, smart technology and quality to meet the needs of users' fragmentation. Specifically, smart + environmental protection unit mainly focuses on clean travel, smartstream new powertrain system and i-gmp platform, which will realize the improvement of fuel economy efficiency, while in the new energy field, Beijing Hyundai will continue to focus on the layout of HEV, PHEV and EV Models; in the smart + Internet field, it mainly focuses on cooperation with Baidu and ICT enterprises, and the products launched by Beijing Hyundai in the future They will not need car keys; wisdom + freedom more refers to ADAS (advanced driving assistance system), assistance, mobile application travel, etc. Beijing Hyundai specially pointed out that in order to accelerate the implementation of smart + environmental protection, the company has carried out a comprehensive upgrade of its new energy strategy. The continuous efforts of new platforms, new technologies and new experiences will also help Beijing Hyundai to create a clean and environmental "hydrogen society". "Hyundai 45 concept car" at the same time, Hyundai Group also brought the new energy concept car 45 to Guangzhou auto show. The car has appeared at Frankfurt auto show and China International Expo this year. As a concept car, it naturally also represents the future of Hyundai, as well as the design direction of future models. According to the introduction, this is an EV concept model which is based on the new customer experience strategy of modern automobile - "style setfree" (self-made driving and riding lifestyle) ", and represents the future technology and design direction. At the scene of the activity, Che Xizhu, chief technology officer of Hyundai Automotive Group, also pointed out that in the future, enterprises will continue to focus on the R & D and application of new energy technology. Not long ago, Hyundai said it planned to launch 16 models by 2025 and increase the total sales of pure electric vehicles to 560000 in that year.
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