2019 Guangzhou auto show has opened when the recovery of auto market is underway

Posted 2024-10-03 00:00:00 +0000 UTC

In terms of the sales volume in the first ten months of this year, China's automobile production and sales are showing a downward trend of "narrowing". However, due to the lack of market demand, the pressure of technological upgrading brought by the five countries and six switch, and the decline of new energy subsidies, the "recovery" process of the automobile market has slowed down. The opening ceremony on November 22 focused on independent brands, new energy brands with fierce competition, luxury brands with high-quality development, as well as RV and modified cars, which brought strong support to the recovery of the car market. On November 22, the 17th Guangzhou International Automobile Exhibition (hereinafter referred to as "Guangzhou Automobile Exhibition") officially opened. After 16 years of honing and adhering to the theme of "new technology and new life", Guangzhou auto show shows the industry the cutting-edge auto technology, and helps the Chinese auto industry to achieve new brilliance with the original intention of creating a better auto life. Miao Wei, Minister of the Ministry of industry and information technology, "a new round of global scientific and technological revolution and industrial transformation are booming, and the integration of automobile and energy, transportation, information communication and other fields is accelerating. As an important carrier of industrial transformation and innovation, intelligent Internet connected automobile is promoting profound changes in the form of automobile industry, transportation and travel mode, energy consumption structure and social operation mode, with a broad range Market outlook and huge growth potential. " Miao Wei, Minister of the Ministry of industry and information technology, once made the above statement for the transformation and upgrading of the automobile industry. The automobile industry is in a critical period of policy driven to market driven transformation, and further integration of energy transportation, new generation information and communication technology and other industries. The industrial ecology and competition pattern are facing reconstruction. This Guangzhou auto show is closely following the development front. A total of 1050 new cars are exhibited by domestic and foreign auto enterprises, including 182 new energy vehicles and 30 concept vehicles. The exhibition scale has reached 220000 square meters. After nearly two years of market shocks, in terms of sales volume in the first ten months of this year, China's automobile production and sales are showing a "recovery" trend. However, due to the lack of market demand, the pressure of technology innovation brought by the five countries and six switching, and the decline of new energy subsidies, the "recovery" process of the automobile market has slowed down. It is worth mentioning that new changes will inject new vitality into China's automobile industry, high-quality market opening will usher in a new era of transformation and upgrading for China's automobile industry, and win-win cooperation will become the main theme of the development of global automobile enterprises in China. In this context, as one of the three most influential international auto shows in China, how will Guangzhou auto show present the "recovery" of the auto market? This Guangzhou auto show, as the "host" of the independent brand naturally seize the opportunity to push new products. Among them, Dongfeng, SAIC, BAIC, GAC, hafe,,, Dongfeng Qichen, Chery jietu, Dongfeng scenery, Lufeng, pick-up truck, Shangzhe and other enterprises all took part in the exhibition with their heavy-duty products; while great wall joined hands with its hafe, wey, and made a joint appearance, showing the outstanding strength of its main brands. Haffer F series is ready to go through a period of shock. At present, the global automobile market is gradually picking up. The decline of China's automobile market this year is also gradually narrowing, but the data is still grim. According to the data of China Automobile Association, from January to October this year, the sales of Chinese brand passenger vehicles totaled 6.672 million, a year-on-year decrease of 17.5%, accounting for 38.9% of the total sales of passenger vehicles, and the share was 3.1 percentage points lower than the same period of last year. In fact, the efforts of independent brands and global evolution have achieved certain results, among which the wey brand ushered in the third anniversary of "birthday", with the trust of 300000 users; the one-year listing of the Haval global car F7 is "full bloom", with the cumulative sales volume exceeding 130000, which can be called "the light of national products". In the future, whether the independent brand can grasp the advantages and stay behind is expected. With the arrival of "new four modernizations", the global automobile industry has started the transformation of electrification, which has brought explosive growth to new energy vehicles. However, since this year, with the "cold" of the car market, the decline of new energy subsidies and other factors, the new energy market has also suffered "five consecutive drops". From the data, from January to October this year, the cumulative sales volume of new energy vehicles reached 947000, up 10.1% year on year. Although the year-on-year growth of cumulative sales has been positive, the year-on-year growth of cumulative sales has declined for five consecutive months since June. Industry insiders predict that according to the current development demand, the sales volume of new energy vehicles will only reach 1.6 million in 2020, and it is difficult to achieve the sales target of "2 million in 2020". The new mercedes-eqc pure electric SUV officially landed in the Chinese market. In order to further boost the development of electric vehicles, the Guangzhou auto show will also show new technologies of the electric vehicle industry. Traditional car companies such as &,, geometry and Euler will compete in the same arena, while the participation of,,, Xiaopeng, Weima, Tianji, Aichi, Baiteng, sailis and karma will also make the activities colorful. Among the e-trons, FAW Pentium will release its first c105 model, which is fashionable and dynamic in line with the aesthetics of young people; its first pure electric vehicle model will also usher in the global debut at this Guangzhou auto show; and the appearance of Mercedes Benz EQC and Audi e-trons with q2l e-trons will also open a new situation in the luxury electric power market. In addition, the new forces who have been making cars constantly make the auto show more attractive. "Topic figures" Tesla, Wei Lai and Xiao Peng are all present. Whether they can bring real products to consumers has become the key to the future development of enterprises. In this year's Guangzhou auto show, the most concerned traditional luxury brand "top three German brands" have brought heavy-duty models. FAW Audi will bring, including Audi's first pure electric mass production vehicle e-tron and pure electric SUV q2l e-tron, as well as new plug-in hybrid vehicle, new A4L, Audi A4 Avant, etc., which will be launched before the auto show. The appearance of several electric vehicle models also shows us Audi's determination to open the "electric luxury" market. In addition to the new BMW X6, the exhibition stand is also attractive. The third generation BMW X6 will make its debut in China, and the new BMW 3 series will also be listed with new members of the family. In addition, the 787 BMW large luxury car lineup composed of the innovative BMW X7, the new BMW 8 series and the new BMW 7 series will also appear in the BMW booth. At present, all BMW models are in the latest product cycle of the brand, with strong competitiveness. As the leader of the global high-end car market, Mercedes Benz will launch GLB and Maybach GLS in Guangzhou auto show. The former is a compact 7-seater of Beijing Mercedes Benz, and the latter is a luxury flagship SUV. Both are new attempts of Mercedes Benz. Coupled with the appearance of the pure electric SUV Mercedes Benz EQC, Mercedes Benz is "coming with great momentum". In fact, the fierce competition between BBA has always been talked about. In October, BMW and Audi sold more than 60000 vehicles in China; Mercedes Benz grew by 12% in double digits, becoming the brand with the highest growth rate in BBA of that month. It is worth noting that, after June, BMW again won the champion of single month sales in the domestic high-end car market in October, which is the fifth time BMW has won the championship since this year. From the perspective of the previous October, Mercedes Benz continued to lead BBA with more than 590000 vehicles, while BMW's cumulative sales volume was less than 4000 vehicles. Under the fierce competition, Guangzhou auto show provides an excellent stage for it. At the same time, top luxury brands including Lamborghini, Bentley, Rolls Royce, Maserati, Aston Martin, rutus, etc. also appeared. Among them, Porsche will present a wide range of models, including the first all electric sports car new taycan and the first all electric car 99x electric. The new 911 Carrera s, the new coup é and the Cayenne e-hybrid will also be unveiled. In addition, Aston Martin DBX will also be launched in the world, and the appearance of Bentley's new generation is also very expected. At the same time, the high-end business modifications and recreational vehicles such as Lorenz, maxstar Huatong, Feichi, Xingchi and meisareg will also be displayed. After 16 years of development, Guangzhou auto show partners have entered a new era of transformation and upgrading along with China's auto industry. This auto show focuses on self-developed brands, new energy brands with fierce competition, luxury brands with high-quality development, as well as RV and modified cars, which provide strong support for the recovery of the auto market. During the exhibition, it is expected that there will be more than 100 events in the same period, further enriching the exhibition content.

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